The Joshua Tree Effect

1/9/2015

The Joshua Tree story tells of a young Robin Williams who receives a Tree Identifying book (one of those books that shows a picture of the tree and its description), when she looks through it she finds a very strange looking tree called the Joshua Tree. Convinced she had never seen such a tree before, she set out in search of the Joshua Tree. Lo and behold, in Robins own front yard stood the strange-looking Joshua Tree. Knowing what to look for, she walked her street and found that most every yard housed that tree. The moral of the story is this : Although you may not have noticed before, once you know what you're looking for, you will likely find it has been there the entire time. This story relates to the CRAP principles of Web Design in that once you know Contrast, Repetition, Alignment, and Proximity are all key to designing a professional Web Page, you will be able to pick them out each in every page you visit.

The Story of The Joshua Tree by: Robin Williams

CRAP Principles

4 Comments

Mrs. Bristol link

1/9/2015 05:18:46 am

Hi Rashelle,
I really like what you said about knowing what your looking for you can find it all the time. I've looked at magazines and other publications for years not knowing the principles of design. Once I learned the simple tools all designers or non-designers use it was popping out on every page. Now it is hard to look at a magazine without seeing those principles. Good thing or bad, still not sure!

Katerina Boetta link

1/12/2015 04:42:14 am

I liked you blog. I liked how you explained the moral of the story. You clearly understood the story and gave a great explanation of it. The main thing I liked about your blog is that you highlighted the moral of the story.

Jason Barth link

1/12/2015 04:47:00 am

Hello Rashelle,

I'm learning the same thing! Who would have guessed? I agree with your with what you feel the moral of the story is. Honestly I have never noticed the principles of CRAP before reading about it. Now I actually have started to notice it. I also like the overall layout of your blog, but feel some more color would be beneficial!

North Shore link

6/1/2020 03:58:13 am

This is the right blog for anyone who wants to find out about this topic. You realize so much its almost hard to argue with you (not that I actually would want HaHa). You definitely put a new spin on a topic
that’s been written about for years. Great stuff, just great!

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The Joshua Tree Effect

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